TY - JOUR T1 - Television advertisements create false memories for competitor brands. JO - Journal of Applied Research in Memory and Cognition UR - http://dx.doi.org/10.1016/j.jarmac.2014.06.001 PY - 2015/03/01 AU - Sherman SM AU - Follows H AU - Mushore ABR AU - Hampson-Jones K AU - Wright-Bevans K ED - DO - DOI: 10.1016/j.jarmac.2014.06.001 PB - American Psychological Association (APA) VL - 4 IS - 1 SP - 1 EP - 7 Y2 - 2025/03/13 ER -